Succeeding Today

Here are the most popular posts since the launch of Content Marketing Today in August 2007. See what you may have missed–and what thousands of marketers have learned over the past 5 months. You’ll find everything from great newsletters to bad websites… great custom magazines for reluctant buyers… the 7 deadliest content marketing sins… 6 lessons to learn from a shopping mall…using content marketing to speed sales growth curve.
Read on for a great refresher course in content marketing.

Many marketing pros are frustrated by the decreasing effectiveness of traditional marketing campaigns.  The new eBook, Get Content. Get Customers. shows why businesses must make dramatic changes in how they approach current and future customers.  Co-authors, Joe Pulizzi and Newt Barrett, explain why a new form of marketing is needed, […] Read More »

Mindmapping is hard to explain, but easy to demonstrate
Mindjet uses Content marketing to accelerate the acceptance of the concept and of their product, MindManager
San Francisco-based, software company, Mindjet, has been developing mindmapping software since 1993. In the past three years they’ve grown dramatically from a three dozen employees to almost 165—and more than 900,000 users.
Mindmapping […] Read More »